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It all started with an email from a new luggage company that ironically asked me if I’m traveling at the moment, or if there was a chance I was in Tel Aviv. The truth was that on that night I was about to fly to Paris for 2 weeks of fashion adventures (and then very spontaneously, jumped on a plane to feel some sand in my toes, salt in my hair and a lot of cocktails in my hand in Ibiza and Formentera).

“Perfect!” they answered, Can you have a plus one on your trip? we have the perfect partner! A new Stylish, Smart and Strong suitcase for you.


If I will tell you that on the next hour I held that Sexy (how could they forget the 4th S‘ ?!) mustard color suitcase in my hands, and knew it was love at first sight, You should sooooo believe me! Actually, maybe you shouldn’t… After all I was a bit vulnerable after breaking up with the last dude, and confused about the whole love thing… But as Rick said in ‘Casablanca’ I thought this is the beginning of a beautiful friendship.

And it was!


I can’t tell you how much I love to travel, I just loveeee the adventure, the excitement of going to a different zone, the adrenaline that whispers to you secretly, that everything can possibly happen when you moving around the globe. And as it turned out, that every few weeks I’m traveling for work, the suitcase became one of the most dominant accessories for me.


This time as Paris was the destination, ‘Rollink‘ and moi decided to have the “We’ll always have Paris” photo shoot to celebrate our new beautiful friendship.


I literally took ‘mustard’ everywhere I went. The Louvre, Versailles, my meetings around Le Marais, Caffe de Flore and the Opera.


All of those moments were captured by my dear Vira Khrupa, my great partner in crime during this fashionable voyage.


On a personal note, I have to say that this digital campaign was a perfect combination of business and pleasure where I discover super talented people that gave me a free hand to make my own ‘je ne sais quoi’.


“Go do your magic”, they said, and have fun, just don’t forget to pack your heart when you’re back.


2 weeks in Paris, after falling a sleep for the third time in my evening dress, I decided it’s time for a spontaneous vacation, a real one with no rules, no borders just my friends and I to be free and wild. “Mustard”, I said, well, we will always have Paris, it’s true. But now we are going to IBIZA, time to pack (again).”


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